The Rant
Packaging is important in the development of brand
Submitted by bagwholesaler » Fri 24-Jun-2022, 16:05Subject Area: Coding | 0 member ratings |
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Packaging is a commodity that most businesses need to use, but have you considered why it is important to your brand? custom double wall coffee cups Whether you're a small business or a national corporation, you're probably wondering if it's worth paying for branded packaging, which is more expensive than regular, off-the-shelf packaging, but no matter what your budget, there's always a way to create stunning packaging with packaging. An unforgettable brand experience.
Packaging protects your product
One of the most fundamental benefits that packaging provides is protection in transit.3.5oz paper cups Preventing damage is essential if you want to keep your business costs down. The protective packaging provided also protects your reputation and customer experience.
A poor delivery experience can lead to lost goodwill and repeat sales, so understanding your damage touchpoints and optimizing your packaging is key. Click here to read our guide to reducing packaging damage.
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Packaging is an extension of your brand
Your packaging can help you bring your brand to life - so think of it as an extension of your brand.
Brand recognition is important, and packaging provides a physical medium to connect with your customers in an increasingly digital environment.paper cup holder tray When you think about it, packaging is often the largest form of marketing media many businesses have, so using it to communicate with customers is essential if you want to maximize your packaging spend and marketing strategy.
Packaging is part of the customer experience
The unboxing experience has gone from an internet fad to a must-have marketing tool. For many brands, packaging is often the first tactile touchpoint in the customer journey, so it makes sense to make the most of the unboxing moment.
Adding value to your customer experience with custom packaging can create a sense of anticipation and show attention to detail.disposable hamburger box In fact, 61% of consumers say branded packaging makes them more excited when they receive their package.paper straw wholesale This, in turn, generates repeat sales and helps create word of mouth about your brand, paper bread bag manufacturers with 50% of consumers more likely to recommend products in branded packaging. Want to brand your packaging? Contact Hyde Packaging to ask how we can help you create a custom packaging solution that reflects your brand.coffee cups with lids wholesale Custom packaging is no longer just for big chain stores, our competitive prices will make you more competitive in marketing.
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